Welcome to Burson-Marsteller Asia Pacific
We are a global communications firm delivering strategic thinking and program execution across a complete range of public relations and public affairs services.

 Content Editor Web Part ‭[3]‬

Navigating  China in “Interesting Times”

Douglas Dew, Managing Director and Leader of China’s Public Affairs Practice, explains how an evidence-based strategy can mitigate risks and maximize opportunities in a market of huge significance to foreign multinationals.  More…
Blogs
Wrigley China "Extra White Brilliant Smile" Campaign
Wrigley's campaign objectives were to boost product sales by building a brand proposition more relevant to consumers
New Corporate/Financial Practice Leader
Sahala Sianipar appointed as Managing Director of B-M Asia Pacific's Corporate/Financial Practice
B-M Chief Calls for Stay of Execution
Mark Penn, Worldwide President & CEO, discusses the importance of digital and PR in an interview with the Sydney Morning Herald
Singapore Prison Service - Community Involvement
Singapore Prison Service launched the Captains of Lives and Yellow Ribbon Project to support the rehabilitation and reintegration of ex-offenders
B-M Re-Positions TCL
Using online PR, word-of-mouth marketing and media relations, B-M helped re-position TCL as a reliable, fashionable and high-end manufacturer of Chinese LCD TVs